The Hallmark Movie Channel on Sunday moved to reinstate ads featuring a same-sex lesbian couple that had been removed from the cable network.
The Hallmark Movie Channel situation that is brewing right now is very interesting to watch for a variety of reasons. The rise of end times darkness, the sudden surge to power of the
LGBTQ+P for Pedophile Movement, and many other reasons as well. But the most compelling, and frightening, reason that jumps out at me is the fact that
Hallmark is more afraid of a boycott by
GLADD and the LGBTQ+ than they are of a boycott of their rather sizeable Christian customer base. And why? Because Hallmark just
watched Chick-fil-A betray their loyal Christian customers, stabbed us right in the back, and to date
no national boycott has been created for their defecting to the other side. No power.
"Ye are the salt of the earth: but if the salt have lost his savour, wherewith shall it be salted? it is thenceforth good for nothing, but to be cast out, and to be trodden under foot of men." Matthew 5:13 (KJV)
The Laodicean Christian Church is powerless,
Hallmark Movie Channel knows that, so they have formed an alliance with the group that has the real power - the LGBTQ+P for Pedophile Movement. Let that thought sink in for a moment or three. And as bad as this looks and as bad as it sounds, things will only get worse from this point on. Much worse. The Bible says that we are called to be "salt" but when we cease to be salt, then we have no further use to the Lord. Sure looks like we've stopped being salt to me. So what happens now?
Hallmark Movie Channel says it will "reinstate" TV ads featuring same-sex lesbian couple after outcry
FROM CBS NEWS: The decision came after considerable backlash over the initial decision to stop airing the ads from the wedding-planning company Zola.
"The Crown Media team has been agonizing over this decision as we've seen the hurt it has unintentionally caused," Hallmark CEO Mike Perry
said in a statement Sunday night. "Said simply, they believe this was the wrong decision."
"Hallmark will be working with GLAAD - Gay & Lesbian Alliance Against Defamation- to better represent the LGBTQ community across our portfolio of brands," the statement continued. "The Hallmark Channel will be reaching out to Zola to reestablish our partnership and reinstate the commercials."
Perry also used the statement to apologize, saying, "Our mission is rooted in helping all people connect, celebrate traditions, and be inspired to capture meaningful moments in their lives. Anything that detracts from this purpose is not who we are. We are truly sorry for the hurt and disappointment this has caused."
It's unclear whether Zola will
continue airing ads on the The Hallmark Channel, but they noted they are "relieved" by these recent updates.
"We were deeply troubled when Hallmark rejected our commercials for featuring a lesbian couple celebrating their marriage, and are relieved to see that decision was reversed," Zola chief marketing officer Mike Chi said in an earlier statement Sunday. "We are humbled by everyone who showed support not only for Zola, but for all the LGBTQ couples and families who express their love on their wedding day, and every day."
Late last week, The Hallmark Channel removed multiple Zola ads showing a same-sex couple. Zola had initially submitted six ads to be aired on the network, four of which featured a same-sex couple. The Hallmark Channel removed those four ads, but continued airing the two that only showed same-sex couples. Zola then decided to pull all their ads soon after.
"The Hallmark Channel's decision to correct its mistake sends an important message to LGBTQ people and represents a major loss for fringe organizations, like One Million Moms, whose sole purpose is to hurt families like mine," GLAAD president and CEO Sarah Kate Ellis said following the release of Perry's statement. "LGBTQ people are, and will continue to be a part of advertisements and family programming and that will never change. GLAAD exists to hold brands like The Hallmark Channel accountable when they make discriminatory decisions and to proactively ensure families of all kinds are represented in fair and accurate ways."
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